A day that changes
how you work

Are you confused and tired out by social media? Do you know how to use the most powerful tool in your hands, in business? Are you able to stand up, and with confidence, speak to camera in sixty seconds to describe your company and its significance? Do you find it hard to retain clients? By the end of this practical one day workshop you will have learned about the significance of postal marketing; something of social media marketing; how to present to camera; use your mobile device powerfully; and strategies that enable you to keep clients; and this is before we even touch the topic of the moment, AI! We will take you through this unique day. We Are Kinfolk’s Gemma Dilworth will kick off by asking ‘What is marketing?’ and she’d like to hear from you. She returns after lunch to show you what you can start to do on social media once you start to understand how the algorithms work, and shares some tools to help. Karen Pawlowska, who began her career at the BBC and now runs Take One TV, understands all about the nerves that can come with being in front of a camera, along with many do's and don'ts. After the day you will also have access to a series of PDF's and videos that will endorse this learning and you can learn more in your own time, at your own pace. You can overcome those nerves. Arwyn Bailey of T L Media Limited poses a question many businesses forget to ask: are your royalty-free images and footage diminishing your reputation and perhaps putting you on the wrong side of copyright law? What do bespoke photography and video give you instead? The afternoon starts with a guided scripting workshop. You will write a 60-second version of your brand message and you may get the chance to deliver it in the spotlight. This will be the best presentation of your brand that you have ever given. You will also start to learn how to use your mobile device effectively, alongside some tips and tricks on editing, and how AI can be used. All delivered by

Learn more about the use of AI, the software, the legal position. Understand more about your mobile device and how to use this, successfully. Limited parking is available. Alternatively, paid for parking is available in Aylesbury town centre, at Morrisons. This is a 9 or 10 minute walk. The nearest train station is on The Chilterns line, and is Aylesbury Town itself. This is also a ten minute walk. Buses and Cabs are also available from Haddenham and Parkway Railway station which is also on the Chilterns Line.

Can you rin a marketing campaign, and all that it entails, yourself? Understand how to engage with professional service companies, and what can you expect. What is the real cost of engaging with professional service companies for digital marketing, photography, video and more? Can you use AI stock images and video? Limited parking is available. Alternatively, paid for parking is available in Aylesbury town centre, at Morrisons. This is a 9 or 10 minute walk. The nearest train station is on The Chilterns line, and is Aylesbury Town itself. This is also a ten minute walk. Buses and Cabs are also available from Haddenham and Parkway Railway station which is also on the Chilterns Line.